10 Step-by-Step Tips for How to Write a Blog Post in 2022

10 Step-by-Step Tips for How to Write a Blog Post in 2022 Start by choosing a topic. Since you have more than 18 months until your deadlin...

10 Step-by-Step Tips for How to Write a Blog Post in 2022

Start by choosing a topic. Since you have more than 18 months until your deadline, you have plenty of time to choose something that you’re interested in, and will keep you motivated as you write more posts on the same topic. Once you’ve chosen your topic, use tools like Google Trends or the Google Keyword Planner to find out which terms people are searching online in order to get information about that topic.

Tip 1: Decide on a topic

Don’t try to write about everything. Even though there are volumes of information at your fingertips, you still have to pick and choose what it is you want your readers to know about most. This takes time, but it doesn’t take as much time as writing 10 posts that don’t have anything in common or relate to each other. People will abandon your site if they can’t find what they need when they need it—don’t give them a reason! You don't have time or energy left over after step 1?

Tip 2: Do some volume searching

It’s important to make sure your topic is already being discussed or debated, so take some time to do some volume searching. You can do a Google search and look at what comes up—do these other articles have even more information about your topic? If not, move on to Tip 3. If they do have more information on your topic, you can feel confident that there are people who are interested in reading more about it. Make sure that you choose something that you’re passionate about; otherwise, blogging may become laborious rather than fun!

Tip 3: Create your outline

If you haven’t taken time to plan out what you want your post to look like, it can be nearly impossible to hit publish. In fact, if you’re trying write a content piece and don’t have an outline created first, it may take you twice as long just to come up with something worth publishing! So grab your favorite content management system (CMS) or your trusty legal pad and start writing down how each section of your post will be laid out. Then spend some time thinking about what order each part should go in. The key is thinking about your content beforehand so that when you’re ready for Step 4—writing—you know exactly what you want and how it will all fit together in one cohesive masterpiece!

Tip 4: Start writing!

In 15 words or less, why you should write your first post now: Making an effort to develop new habits takes time. The sooner you start, however, the easier it will be. So before you spend another day reading other people’s thoughts and ideas from behind your screen, take one hour today and write down all of your thoughts—even if they are just notes—and try writing them out step by step. At least getting them on paper will help lay a foundation that can bring some order and focus into how you think about things.

Tip 5: Do some more volume searching

You can’t get better unless you practice. In step 3, I talked about doing some volume searching first before choosing your topic and refining it. One of the best ways to write faster is just to do more volume searching, whether you’re trying to find new topics or looking for ideas within your existing topic. This can be as simple as writing articles that are close enough to your ideal that they still help build your audience and search engine presence, but different enough that you feel like you’re stretching yourself: Trying new styles, different approaches, etc. You don’t have to share these; they aren’t a waste of time because they help stretch yourself and prepare you for when you have something worth sharing with an audience.

Tip 6: Finalize your post

After you’ve drafted your post, take some time away from it and come back with fresh eyes. It’s extremely easy to edit yourself into mediocrity, so try hard not to do that. At worst, go back and reword sentences if they don’t flow right. But once you feel like your post is as good as it can be (or at least nearly), it’s time to finalize it: Save all your work and spell check everything, add images (if applicable), give everything an overall proofread. And after you have everything ready, hit publish!

Tip 7: Publish it right away!

Writing your post ahead of time and setting it aside is guaranteed to bring up questions. Questions like: Do I really need to publish right away? Should I edit it more first? Don't edit it until you've published, so you can get reader feedback sooner and improve your writing based on what you hear. As soon as you press publish, feel free to go back and make edits! If people like what they read, they'll be happy they didn't have to wait long for something great. And if people hate it—well, at least it's out there, where you can work on making improvements!

Tip 8: Make sure it has great SEO (read tip 9 first)

Your writing is not only an expression of your voice and personality, but it’s also a powerful form of marketing. When you write content that attracts readers, you’re putting yourself in front of more people who could become your customers. So choose topics that are specific and relevant to your business, then add value by sharing stories, statistics and testimonials. When someone finds something valuable from you on Google or social media—and trusts it enough to engage with you on other channels—you’ve successfully earned their attention.

Tip 9. Optimize it for search engines (meta data, titles, URLs)

Of course, you’ll have to write your post. But if search engines don’t find it and put it at the top of relevant searches, nobody will read it. So, once you publish your post on WordPress, make sure that you optimize it as much as possible so that search engines can find and sort it correctly: include appropriate meta data (especially title tags), make sure your URLs are sensible and include keywords, etc. Additionally, use third party applications like Yoast SEO or All In One SEO Pack (both free) to make sure that any old links pointing at your site are updated with new and improved URL structures. Tip 10.

Tip 10. Promote it!

It seems like such an obvious step, but it’s often forgotten: You have to promote your post before anyone will ever read it. A 2017 study by TrackMaven found that only 1 percent of social media posts get more than one interaction (like, comment or share). Why is that? The majority of marketers wait until after they’ve written a post before trying to promote it—or worse, they don’t bother at all. As Social Media Examiner reported in 2016, you should start planning your social promotion up to two weeks ahead of time. It takes time for people who visit your site to find and interact with your content.